Bread + Wine = Success
Finding the right niche
Finding that niche in a highly competitive business can spell the difference between frustration and success.
Winemaker Jim Moore has done that by growing Italianate varieties of winegrapes in Lodi and then crafting award-winning Italian-style wines from them.
Trading the corporate life for your own winery
Seeing opportunity others missed
Plunge right in with enthusiasm and then figure it out. That’s the approach to business advocated by Teri Lawrence who, a year ago simply enjoyed wine, never thinking that by mid-2013 she would be a winemaker and owner of a winery.